KROSS BARZ

Reinvent, Rebrand, Repeat: DC's Blueprint for Longevity

Big OH! & J. Tanae'

On this episode of KROSS BARZ, Big OH! and J. Tanae' sit down with the legendary Cecil "DC the Brain Supreme" Glenn of Tag Team—the voice behind the iconic hit "Whoomp! (There It Is)"—to talk about what happens before and after the fame.

From platinum records to powerhouse branding, DC drops serious knowledge on how to reinvent yourself, rebrand with purpose, and stay relevant in a fast-changing world.

Whether it's voiceovers, commercials, or building a multi-platform presence, DC breaks down the moves that turned a 90s anthem into a long-lasting legacy. This episode is a masterclass in hustle, creativity, and strategic pivoting.

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